Accenture announced a new blockchain supply chain initiative to encourage farmers to be more sustainable and enable customers to have greater visibility of where and how products are grown.

Because Blockchains create a record of events that cannot easily be altered by a third party it allows one to track produce have come from, a feature that Everledger have been using for a couple of years to track diamonds, who are also part of this new initiative.

Tara Nathan, executive vice president, humanitarian & development at Mastercard “The purpose of blockchain is to enable corporate customers, governments and non-profits to monitor small farmer activity and address “accountability, waste and information transparency.”

Increasingly organizations are being challenged as to where they are sourcing their supplies- Pacifical uses a Blockchain to track tuna fishing TheGoodChain launched with very similar functionality to reward farmers, backed by ScanTrust and Cambio Coffee.